Urban Bloom — Brand Identity Design

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I designed the logo and visual identity for Urban Bloom, a landscaping company focused on bringing sustainable greenery into urban spaces. The goal was to create a modern, eco-friendly brand that reflects growth, nature, and city living.

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The logo combines a simplified city skyline with leaf elements to visually connect urban environments with natural landscaping. A fresh green and charcoal color palette was chosen to communicate sustainability, balance, and professionalism, while the clean typography gives the brand a contemporary and approachable feel across signage, advertising, and digital applications.